Highlights from CemWeek's 4th Annual 2013 India Cement Sector Business Sentiment Survey

The 4th Annual India Cement Sector Business Sentiment Survey is nearly out and the India Construction & Building Materials Journal provides the opportunity of an exclusive look at the survey's results before their sharing with the wider audiences. We are glad to be able to present here some of the survey highlights and provide our readers with before-hand data regarding the views and expectations of cement industry professionals.

Optimism continues to be the name of the game for the Indian cement industry┬áÔÇô a function of long-term trends as well as human nature. But on a closer look, the survey shows that the optimism only runs skin deep and that it has already been eroded by an increasing percentage of industry members who feel dissatisfied with the overall performance of the field last year.

For instance, the percentage of those who believe the industry performed ÔÇ£wellÔÇØ dropped from 43 percent in 2012 to 26 percent in 2013, while the number of respondents who believe the industry performed poorly almost tripled from 8 percent last year to 22 percent in 2013. Regarding the future evolution of the industry, survey participants continue to be on the optimistic side and hope for a ÔÇ£somewhat betterÔÇØ or ÔÇ£much betterÔÇØ performance compared to the last 6 months.

Read the rest of the feature article in India Cement and Construction Materials issue 13.